iYouthMag Blog

Is Business Ethics an Oxymoron?  Business, like any other sphere of work, is a basic, cooperative activity. Business ethics set the standard for how a business should be conducted. Ethical business is essentially concerned with how profit is made, whereas traditional, profit-centric, free-market based business is only concerned with how much profit is made. The dilemma thus arises from the inherent conflict between morality and pursuit of profit. The pivotal question being asked is that if business is about generating profit, can it really do so while still remaining ethical? The answer is that businesses can act ethically, and they should do so because ethical behavior is by far the best long-term strategy for a company.      Several studies have looked for a correlation between good ethics and good corporate performance. There are huge organisational advantages from behaving ethically — with humanity, compassion, and proper consideration for t...

"LET THE NIGHT SING" BOOK LAUNCH     “For most of history, Anonymous was a woman.” --- Virginia Woolf In the lands of today, many things have changed yet everything is the same, astray. A fact I can properly say that we humans might take to our graves. Poetry and stories help us talk about those changes in life that have happened and most importantly the changes people want to make. Feminism is the mother of many changes that society has had over the years and nowadays more and more women and men alike are talking and writing about it. 29th July, 2017 was one such day, esteemed writer Lopamudra Banerjee launched her book of poems titled “Let the Night Sing”, a tribute to not just her experiences as a mother, a daughter, a lover but also as a woman. (From left) Ms Sufia Khatoon, Dr Santosh Bakaya, Lopamudra Banerjee Dr Sanjukta Dasgupta In her book she has graced us with many poems, one being about the women of the illustrious brothel of Calcu...

                         MOSAIC VISION BOOK LAUNCH On July 23, "Mosaic Vision" was launched and discussed at the Oxford bookstore. Meet Bahrain-based poet, journalist and editor Vaijantayee Bhattacharya who has come back to set a mark as a cultural inspiration. Mosaic Vision is her first poetry anthology. It reflects the thoughts and epiphanies of a woman moving through various cities and countries, watching life through a kaleidoscope of varied expressions and emotions. The Calcutta girl left her sheltered home of twenty four years and and moved to Delhi to seek what the outside world has to offer. She describes this stage in her life as a significant but not an empty time. She went on to ultimately plant her roots at Bahrain, where she currently resides with her family. It took her a staggering fourteen years to compile the book. The poems, diverse in their subjects, themes and tones form a mosaic pat...

ELIMINATE BOREDOM WITH THESE 6 TIPS So there you sit, staring at a screen, or several. You’re frustrated, tired, on edge–and completely uninspired. “Boredom is an aversive state characterized by dissatisfaction, restlessness, and weariness,” Andreas Elpidorou, a University of Louisville researcher, noted in the journal Frontiers in Psychology . “Being in a state of boredom feels like being emotionally trapped.” So how do you escape? When you have a task or project that doesn’t remotely excite or engage you, it can take an extra effort to get motivated just to keep plodding forward, let alone think really creatively about it. These six tips can help. 1.     Listen to Music. If you’re a music lover, it can lift up your spirits like nothing else can. This might seem obvious, but the natural chemical reasoning is pretty incredible to think about. If you are ever in need of an emotional boost, let it be known that it only takes 15 minutes of listening to your...

PERIOD FACTS: HYGIENE FIRST! As we know, after the onset of pubertal growth, girls have their first menstrual period during which there is a regular discharge of blood from the inner lining of the uterus through the vagina and this lasts for about 4-5 days (the number of days may vary from one person to the other). During this time, girls need to use sanitary napkins to maintain proper hygiene and to ensure that they don’t have stains on their dress. The girls who live in cities are aware of this fact and they use proper pads which are available in the market. However, the girls who live in the rural areas are still not aware of this fact. They generally use old and ragged clothes during their periods and this is severely unhygienic. We all must take an initiative to spread awareness and help these girls to be safe throughout. Here are a few points which girls must know about sanitary pads and their proper usage: ·       ...

The History of Calcutta                                    Part 2: Pathuriaghata One of the oldest affluent localities of old Calcutta is Pathuriaghata. A 'senior' branch of the Tagore family of Jorasanko lived in Pathuriaghata. The famous 'Marble Palace' of Mullick family of Pathuriaghata is a splendour to many. But how did the name 'Pathuriaghata' came into being? Radharaman Mitra in his 'Kalikata Darshan' writes that the ghat was made of marble, so its name. But others beg to differ. 'Pathuria' in Hindi means 'prostitute'(refer to Ahalya pashani). Therefore, Pathuriaghata means a prostitute infested locality. Sonagachhi is really not far from Pathuriaghata.          Thinking about the etymology it flashed that, 'Pathuria' somehow resounds to Bengali words like 'Sapuria'(Snake charmer), 'Kathuria'(wood cutter) etc. If we deconstruct the root of the word ...

8 Ways to celebrate your Anniversary this year "This Year’s Anniversary make a difference" Like birthdays, anniversary celebrations become monotonous after a few years. If you've grown disenchanted with the fancy dates, chocolates, cards and roses, worry not, because we've rounded up a series of   unique and conventional Anniversary ideas   to help you ignore the season's predictability. After all, what's   romance   without a little mystery, surprise, and adventure?    1. Take your romance to a whole new level this Anniversary by capturing a firefly for the shinning star of your life: Have you ever tried capturing light trails from fireflies? If you have not you should definitely give it a try. Fireflies live in certain areas and they simply may not live anywhere near you. In my area fireflies are found near areas that have both water and tall grass and also are found in damp forests with bamboo grass present. Before you head ...